The rules of video marketing have changed. This guide provides a modern playbook, focusing on the platforms that define the digital landscape: TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts. Learn how to adapt timeless video marketing concepts into viral content and harness the algorithm for explosive growth. The modern video blueprint: Speed, authenticity, and […]
Short and snappy: The modern video marketing strategy for viral success
Which social media platforms suit your SMB?
The first thing that comes to mind when you think of social media is Facebook and for good reason. Not only does it boast the most users, but it also has the biggest reach and cultural impact. Since there is no one-size-fits-all social media platform, it’s imperative for small- and medium-sized businesses to examine their […]
Switch up marketing tactics with IG stories
Behind the application is the business, and behind the business is the need to drive revenue. With Stories, Instagram aims to capitalize on their platform and the enormous consumer reach it has — an impressive following of over 600 million monthly active users.
Turning Instagram audience into customers
From being an emerging app that allows sharing photos of puppies in vintage-themed filters, Instagram has transformed into a marketing tool that savvy businesses ought to have. The photo-sharing giant now has more than 500 million users, making it an ideal online marketplace.
Instagram and its corporate benefits
“Double-tapping” is a phrase used to describe the liking of photos on Instagram, as a business you’d want to get as many double-taps as you can, but how? Should you invest in buying followers or start an excavation project in search of the genie lamp your parents buried in the backyard? Before breaking out the […]